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Editor & Publisher
The Bollard is a free monthly magazine available at over 500 locations in Greater Portland and beyond — from Kennebunk to Bath to Bridgton. And thanks to our media partners at the Bangor Daily News, The Bollard reaches online readers throughout Maine and the nation.
Born from the ashes of Portland’s pioneering alternative newsweekly, Casco Bay Weekly, The Bollard was established in 2005 to keep the spirit of independent, thought-provoking journalism alive in Maine’s largest city. The Bollard is a proud founding member of the Portland Buy Local campaign, and most of our advertisers are fellow small-business owners whose enterprises are unique to the communities we serve.
We exclusively publish the work of Maine writers, illustrators and photographers covering local subjects of interest to a diverse demographic of readers: politics and history, social and economic issues, visual and performing arts, food and drink, fishing and hiking, nightlife, lowlifes and more. The Bollard also publishes satire, memoir, opinion, comics and graphic art, co-produces a popular podcast, and sponsors local beer, culinary and musical events year round.
All the original content posted on our website, thebollard.com, also appears each day on the home page of the Bangor Daily News, bangordailynews.com — the most popular online source for statewide news in Maine.
Advertising with The Bollard is an affordable and effective way to reach tens of thousands of enlightened local consumers. The clean layout and eye-catching design of our full-color publication ensure that every ad gets the attention it deserves. Our rates include professional ad design and full color at no additional charge.
The Bollard is the local magazine the locals actually read. You can reach our dedicated readership for a fraction of the price other print publications charge. Join us and see how the The Bollard can bring more business to your business!